Ford the Hub Design Center

Ford Motor Company has unveiled its new Central Campus Building as part of the transformation of its Research & Engineering (R&E) Campus in Dearborn, Michigan. Snøhetta’s design supports Ford’s aspiration to create an environment that allows it to lead the automotive industry into the future of mobility technologies. Supporting Ford’s new hybrid work-from-home model, the Central Campus building will be a resource that gives employees a place to come together and facilitate the easy flow and circulation of ideas. The new Central Campus Building is the result of Ford’s 3-year research and planning process, created with Snøhetta as the Design Architect, IBI Group as the Architect of Record, Ghafari as the Engineer of Record, and Arup leading sustainability and engineering. Designed as a place for people, the project provides accessible gathering areas and employee amenities, ample access to daylight, and views outside the building and across the campus. Simultaneously, the Central Campus Building will function as a healthy workplace that brings people together, optimizing team adjacencies, balancing individual and collaborative workspaces, centralizing equipment and services, integrating advanced technology, and streamlining the movement of people and products. Finally, it serves as a community asset, placed near Oakwood Boulevard and activated with public amenities to engage the community. The architecture supports the vision outlined in the Master Plan and advances the Ford workplace into the future.